We use cookies to give you the best possible online experience. By clicking Close you indicate that you are happy for your web browser to receive all cookies from our website including cookies that are linked to your personally identifiable information. See our cookie policy for more information on cookies and how to manage them.

Making life simpler for advisers this National Simplicity Day

Jul 12, 2019, 08:31 AM
How we're taking the stresses out of modern day life.
Share this article

We all want to live a life less complicated. And what better occasion to start thinking about making life simpler than July 12 – National Simplicity Day. The day was founded in honour of Henry David Thoreau, who was born on July 12 in 1817. Thoreau was many things – abolitionist, naturalist, essayist, poet, philosopher – but he is perhaps best known as a transcendentalist: an advocate for living a simpler life.

We at Aviva are big proponents of the tenets behind National Simplicity Day. It’s why we’re constantly working to make life a little simpler for our advisers – and your clients. Here are just a few of the ways we’re taking the unnecessary stresses out of modern life.


MyAviva is our online service portal for your clients. It makes it easy for your clients to keep an eye on their Aviva policy in one secure place, wherever and whenever they are. And it saves you from answering basic queries – giving you more time to spend running your business.

Aviva Life Protection Solutions (ALPS)

Based on your feedback, we’ve made it easier to generate and compare quotes for multiple covers with a range of edit options and a simplified journey. Whether you’re comparing different quotes or editing an application, you won’t have to start from the beginning and you’ll only need to enter your client’s details once.

Adviser Business Accelerator

Adviser Business Accelerator is our free resource to help advisers take your business to the next level. It’s packed with tools and guidance to help you find, keep and cross-sell to clients.

We hope you can take advantage of some of these great tools this National Simplicity Day. As Thoreau himself said: “As you simplify your life, the laws of the universe will be simpler.”

TR01511 07/2019

Back to top